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Abercrombie & Fitch Announces Opening of First Hollister Store

REYNOLDSBURG, Ohio, July 27 /PRNewswire/ -- Abercrombie & Fitch (NYSE: ANF - news) announced that its first Hollister Co. location will open today at Easton Town Center in Columbus, Ohio.

Hollister Co. is a West Coast oriented lifestyle brand targeted at high school age guys and girls. Mike Jeffries, Chairman and Chief Executive Officer, said, ``The Hollister Co. offers a shopping experience that is unique in retail and will provide us with another strong growth vehicle. The initial stores are a test and we are anxious to get feedback from our customers on this new concept.''

Four additional stores will open in the next two weeks at the following locations: Oak Park Mall, Overland Park, Kansas; Mall of Georgia, Atlanta, Georgia; Paramus Park, Paramus, New Jersey; and Topanga Mall, Canoga Park, California.

A lifestyle brand, Abercrombie & Fitch operated a total of 275 stores at the end of June, including 44 abercrombie stores. The company also operates a kids' e-commerce website at, an adult e-commerce website at and publishes the A&F Quarterly.

  • OF 1995:
  • The Company cautions that any forward-looking statements (as such term is

defined in the Private Securities Litigation Reform Act of 1995) contained in
this Release, the Company's Form 10-K or made by management of the Company
involve risks and uncertainties, and are subject to change based on various
important factors. The following factors, among others, in some cases have
affected and in the future could affect the Company's financial performance
and actual results and could cause actual results to differ materially from
those expressed or implied in any such forward-looking statements: change in
consumer spending patterns, consumer preferences and overall economic
conditions, the impact of competition and pricing, changes in weather
patterns, political stability, currency and exchange risks and changes in
existing or potential duties, tariffs or quotas, postal rate increases and
charges, paper and printing costs, availability of suitable store locations at
appropriate terms, ability to develop new merchandise and ability to hire and
train associates.

SOURCE: Abercrombie & Fitch